Yamal has established himself as one of the best players in the world at the age of 17 and big brands are queing up to be ...

You might think it’s a bit far-fetched that a 15-year-old from Philadelphia could land in the personal orbit of Lionel Messi, ...

As if it were a premonition, Lionel Messi and Lamine Yamal share the screen in an Adidas promotion with the tagline "The Goat and The Kid," referencing the two football stars nurtured at La Masía.

Peak Samba hype may be behind us but Lionel Messi just proved the most storied shoe in sportswear still has legs. A new Samba variant courtesy of Adidas and the World Cup winner just surfaced online, ...

Antonela Roccuzzo is the new face of Adidas’ latest campaign. The philanthropist makes her debut with the sportswear company, ...

Much to the brand's credit, adidas has made the most out of Messi's move to America. Messi has been the face of adidas soccer for years but has taken on more casual apparel and footwear ...

Adidas is having a huge sale on the Inter Miami CF 24/25 Messi Home Jersey in the final hours of 2024. Originally $130, the jersey is now $39. Bold. Vibrant. Pink. Featuring a fresh hue for the ...

Opinions expressed by Forbes Contributors are their own. Tom Sanderson is a Barcelona-based writer who covers Spanish football. FC Barcelona prodigy Lamine Yamal has signed a 'long term ...