The customer journey can become a maze, and we know how many dead ends they have. So why does this happen and what can you do ...

As we look ahead at the future of in-store and brand experiences, technology integration will be pivotal to surpassing ...

The post-purchase journey greatly matters. For starters, returning customers, as outlined above, have up to a 60% propensity ...

With all of that data collected, here are the steps involved in the actual creation of your customer journey map using that ...

Two major things are working against sellers when understanding the customer journey: Buyers tend to complete much of ... validation of capabilities, and consensus creation. One of the key elements of ...

Start by mapping the ideal journey, outlining what the perfect customer experience should look like at each stage, from onboarding to renewal. Then gather direct customer feedback and talk to ...

Fashion and homeware digital retail platform N Brown Group has promoted Clare Empson to the newly created role of chief ...

The importance of insights into customer journey and how to use them to improve business strategy are examined in this ...

On this episode of Grit Daily Startup Show, host Jordan French sat down with Darryl Kelly, the CEO of Aspect. Kelly, known for a leadership style that blends ...

N Brown Group has promoted Clare Empson to the newly created role of chief customer operations officer. Empson has been ...