The new Michelob Ultra Zero will capture what beer drinkers want, a clean, crisp taste just without the alcohol. More ...

Alcohol companies like Heineken, Constellation Brands, and AB InBev have been preparing for a customer culture shift toward nonalcoholic options.

Who was the original founder? Michelob Ultra is a brand of beer owned by Anheuser-Busch InBev, a multinational beverage and brewing company. The origins of Anheuser-Busch InBev can be traced back ...

Major alcohol companies have been bracing for ... and AB InBev — the parent company of brands like Budweiser and Michelob Ultra — were preparing for a culture shift toward nonalcoholic options.

Yet, Michelob ULTRA says that ... for people to gather socially where alcohol is involved and fitness is a natural compliment. As for the WSL, Michelob ULTRA views surfing as a growing sport ...

Michelob Ultra, the beer that likes to strike alliances with sports and athletes, will use Super Bowl LIX to get back into its game. An advertising appearance during Fox’s February 9 broadcast ...