7. Testing Your Logo Across Different Platforms A genuinely great minimalist logo looks just as good on a business card as on a billboard. Test your design in various formats and sizes to remain ...

But as new research suggests, many minimalist logos aren't effective because they don't indicate what the company does. An effective logo hints at what product or service is being offered.

The above and below minimalist logos of MLS teams were created by freelance illustrator Daniel Nyari, a member of the Futbol Artist Network. The rest of the logos from around the league can be ...