Adidas, Liverpool

Liverpool’s new Adidas kit deal explained: What it means for revenue, transfers and next season
Liverpool’s latest deal is expected to be worth a similar amount to their nearest rivals who include Manchester City and Arsenal. City agreed a 10-year deal with Puma worth around £650m (£65m a season) in 2019. Arsenal’s eight-year deal with Adidas was reported to be worth around £600m (£75m a season) when it was agreed in 2022.
Liverpool announce massive multi-year contract with Adidas as new top 10 most lucrative kit deals revealed
The Premier League leaders have previously had deals with the German brand from 1985 to 1996 and from 2006 to 2012
Which kit deal has brought Liverpool most success after $77M Adidas deal agreed
Liverpool has agreed its latest kit deal, with an agreement with Adidas coming into effect from August. But which manufacturer has brought the most success to Anfield?
Liverpool announce multi-year Adidas kit deal
Liverpool have announced a new multi-year kit deal with Adidas. The sportswear giant will take over when Nike’s five-year contract expires this summer. Liverpool were previously with Adidas from 1985 to 1996 and from 2006 to 2012.
Journalist explains one theory on why Liverpool’s new deal with Adidas won’t begin until August
One of the worst-kept secrets in football was officially confirmed on Monday with the news that Adidas will replace Nike as Liverpool FC’s kit supplier later this year.
Sports Illustrated29d
Anthony Edwards' adidas ad looks a lot like an old Reebok commercial
Luckily, there will be no need for legal action in this situation. The adidas ad is similar, but far from any form of plagiarism. Adidas has borrowed language from iconic marketing campaigns ...
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Nike and Adidas Rivalry Heats Up With Competing Advertising – Here's Who Market Experts Say Came Out on Top
Within days of each other, Nike and Adidas released two of the most compelling ads in recent memory. After 27 years without running an ad during the Super Bowl, Nike debuted its "So Win" campaign ...
Variety9d
Adidas Gets Rid of Final Kanye West Inventory: ‘Not One Yeezy Shoe Left’ and ‘That Episode Is Behind Us’
Adidas said Wednesday that all of the inventory ... the Yeezy brand name for his own merchandising, including a recent advertisement that ran during the Super Bowl. The spot caused outrage as ...
New York Post9d
Adidas sells off last Yeezy sneakers — as it braces for sales hit from Trump’s tariffs
Adidas has sold its last pair of Yeezy sneakers and a turnaround is in sight after ending its partnership with controversial rapper Ye – but now the sneaker giant is bracing for a sales hit from ...
The Express Tribune9d
Adidas officially ditches Kanye West: ‘Not one Yeezy shoe left’
Adidas confirms selling final Yeezy stock, officially ending its partnership with Kanye West after controversy.
Us Weekly10d
Adidas Sold Final Pair of Yeezy Shoes More Than 2 Years After Cutting Ties With Kanye West
Adidas offloaded its last pair of Yeezys just before the new year. The sportswear company announced during a press conference on Wednesday, March 5, that the final pair of sneakers designed by ...
Daily Star on MSN4d
Liverpool new Adidas kits 'leaked' including stunning shirt as Nike ditched in £300m deal
Liverpool have announced a new kit deal with adidas which will see the German sportswear giants produce the Reds' kits from ...