Antonela Roccuzzo is the new face of Adidas’ latest campaign. The philanthropist makes her debut with the sportswear company, ...

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You might think it’s a bit far-fetched that a 15-year-old from Philadelphia could land in the personal orbit of Lionel Messi, ...

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Pro-Israel critics said a vocal critic of Israel was a poor choice to represent a shoe associated with an Olympics where 11 Israelis died in a hostage-taking by Palestinian terrorists. Adidas said ...

Jewish groups had criticized Hadid’s role as campaign model because of her history of pro-Palestinian activism. Amid backlash, Adidas has removed social media ads featuring Palestinian-American ...

Bella Hadid offered a response on Monday to the controversy surrounding her involvement in a recent Adidas campaign featuring shoes inspired by the 1972 Munich Games. The "SL 72" running shoe ...

This case study for the launch of adidas's Spring/Summer 2016 casual line of Adidas Originals, targets teens while introducing a new dimension to their design philosophy: the future. An integrated ...

Their first project was a campaign for Adidas and Maple Leaf Sports & Entertainment’s Toronto Football Club which was released to major acclaim and won the Clio Gold Award for Sports Campaign of ...

Arsenal's No More Red initiative has marked its fourth year by bringing together local community members who have made a difference with first-team players Declan Rice, Myles Lewis-Skelly and Alessia ...

NFL star Patrick Mahomes unveiled a new Adidas shoe in collaboration with his son, Bronze, just before his second birthday. The "Mahomes 2 Bronze" campaign features the family and celebrates ...