Here's the automotive-themed car ads playing during the 2024 Super Bowl ... Ridge and Ridge XR off-road side-by-sides last week, and now they're being advertised during the game.

Things can certainly change in a hurry in the auto industry. Three years ago, there were nine car company commercials during the Super Bowl, in spite of a debilitating microchip shortage.

The latest ads have people – or, in this case, dogs – exclaiming that the car they’re looking at simply can’t be a Buick. This ad sums it up perfectly with a dog saying that it’s been ...

Car commercials are big business and a major expenditure for the car companies that invest in them. Car ads can make a break a vehicle's success, and a lack of ads can keep a great car from being ...

He says automobiles once represented nearly 40% of all Super Bowl ads, but "what's happening now is that a lot of advertisers ... says. "Most car companies have other media alternatives that ...