Children are facing serious risks in the metaverse, including harassment, exposure to inappropriate content and psychological ...

The metaverse isn’t just a futuristic fantasy; it’s shaping up to be the next big digital economy. As digital spaces evolve ...

With roots in gaming and entertainment, the metaverse is gaining fresh attention as organizations in a variety of sectors explore its expansive possibilities. Offering virtual spaces where users ...

Chipotle Mexican Grill today (Feb. 26) premiered a 60-second spot about the chain’s sustainability efforts on Roblox, becoming the first restaurant brand to debut a national TV ad in the metaverse, ...

It's difficult not to see the latest gaff as yet another black eye in the company's efforts to justify the existence of its pitiful metaverse. Despite billions of dollars spent, its best efforts ...

Chipotle has gone back to the “metaverse.” The food chain said it is the first restaurant brand to premiere a national TV ad in the metaverse, which in this case means Roblox. The ad is dubbed ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 7 hours 46 min ago By Erika Wheless - 7 hours 51 min ago By Brian Bonilla - 8 hours 45 min ago By Tim Nudd - 9 ...

At the forefront of the metaverse push right now are games like Roblox and Fortnite – they’ve become renowned for how they act as a platform for community members to make (and monetize ...