"Do you want the good recruits?" Matt Rhule asked Tuesday, underlining Nebraska football's challenge of pleasing fans with ...

The global football industry is a multi-billion dollar behemoth making it one of the most profitable and powerful sectors in ...

From 1st August 2025 Liverpool FC will wear the iconic three stripes for the third time in its illustrious history, with adidas supplying a range of match kit, training kit and culture wear to all men ...

Liverpool Football Club has secured a multi-year contract with German sportswear giant Adidas, marking a significant shift in its sports apparel strategy. This partnership, effective from the 2025/26 ...

In a celebration of heritage and history, Ajax and adidas have unveiled the 125th-anniversary edition of one of football’s most iconic kits. A design that pays homage to the club’s roots, the special ...

Stadium hospitality standards are reaching new heights with huge investment being made in facilities and services. DT Sports ...

The impact the adidas Trefoil has had on football culture is unmatched, becoming an iconic piece of some of the most ...

Featuring a retro club badge, this hoodie is still available in all Mens' sizes on the club store, which describes the item by saying "Relax in style and comfort. Featuring the iconic club crest, this ...

CHELSEA fans’ miserable 2025 has continued after they were left disappointed with the leaked design of their home kit for ...

Liverpool Football Club have agreed a multi-year partnership that will see the sports brand becoming the club's official kit ...

British media reports indicate that the deal between Adidas and LFC is a five-year agreement worth over £60 million ($77.4 ...

Football Insider has been told by Keith Wyness that Liverpool have gained ground on rivals after agreeing a record-breaking £60m+ deal.