The multiyear agreement resumes reporting of Paramount Global's linear and streaming content The post Paramount, Nielsen Set ...
Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ ...
TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big ...
New York – February 3, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced its Out-of-Home (OOH) measurement now covers 100% of the US contiguous television ...
KOOL 108 continued its reign as the undisputed king of Christmas in the Twin Cities radio market. The latest Nielsen ratings ...
Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will ...
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.
The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multiyear deal under ...
Paramount Global has reached a new measurement and analytics agreement with Nielsen. Effective immediately, the new ...
Ratings for the Grammy Awards dipped from last year, despite the nail-biting tension of whether Beyoncé would win album of ...