Data segments leave a lot to be desired, and the solutions put in place to fix them are complicated. Campaign talks to ...

The fintech’s abrupt restrictions on withdrawals and debit card spending have triggered a backlash, denting its reputation in ...

In an interview with Campaign Asia, global CEO Nancy Reyes and chief creative officer Chris Beresford-Hill discuss their ...

Role takes leadership of 'almost all multi-market and global client relationships' within Havas Creative Network.

There comes a time when no amount of Adidas Sambas or Botox can hide the fact that you’re no longer the right person to give advice on micro-influencers. Alison McKinnon on the realities of ageing in ...

A new mindset is reshaping the Chinese consumer—64% now prioritise emotional fulfilment over material goods. Live ...

Articles written by Will Green ...

One of the first brands to democratise international calls and foster global communication, Skype gets a fond farewell as it ...

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Unlimited access to Campaign Asia-Pacific content* including its archive of 70,000+ articles. No monthly limits! Premium member-only articles & analysis Campaign’s annual APAC Agency Report Cards ...

Substantial planned media investments will be made in over 100 markets including Southeast Asia, South Korea, and India among ...