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Soap Central on MSN“Athletic background and stylish visuals make him a perfect fit”: Fans react as ENHYPEN’s Sunghoon becomes Adidas' Brand Campaign ModelSunghoon of ENHYPEN is the next Adidas Brand Campaign Model. This daring partnership marries his charismatic performance with the legendary fashion of the world's largest athletic company.
The German sports company is "pushing the edges" of the heritage-based subbrand with the new marketing initiative.
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