A Financial Analysis That Exposes the Real ValueLiverpool Football Club has officially announced a multi-year agreement with ...

From the 2026-27 season onwards, the official matchball for the Bundesliga and second division will come from German athletic ...

Best football boots for wide feet in 2025 from Adidas, Nike and more - A good-fitting shoe is the first step to the Golden ...

Liverpool Football Club has secured a multi-year contract with German sportswear giant Adidas, marking a significant shift in its sports apparel strategy. This partnership, effective from the 2025/26 ...

Liverpool FC will wear adidas for with the sports brand supplying match kit, training wear and culture wear to all men’s, ...

Adidas will promote Liverpool to its ‘Elite’ tier of clubs, meaning fans will get a stream of unique kits and merchandise ...

A game-changing moment in high school sports? A look at Ontario Christian's Kaleena Smith and her NIL deal with Adidas.

Check out these eight items from Adidas Golf to get you ready for the upcoming golf season, including the Samba Spikeless ...

For the first time since its debut, the Handball Spezial swaps out its traditional suede upper for clean ‘Core Black’ leather ...

Liverpool Football Club have agreed a multi-year partnership that will see the sports brand becoming the club’s official kit ...

Liverpool’s latest deal is expected to be worth a similar amount to their nearest rivals who include Manchester City and ...

Adidas said it had "superior replacements" when a viral video showed a Nike Kobe sneaker falling apart on a basketball court.