Adidas will promote Liverpool to its ‘Elite’ tier of clubs, meaning fans will get a stream of unique kits and merchandise ...

Ajax is one of those quintessential clubs whose home kit is immediately recognizable to nearly every soccer fan on the planet ...

Renée Slegers has made three changes to her starting XI, ahead of this evening’s tie with Everton in the Barclays Women’s ...

Deals with Sela and Adidas have helped Newcastle both increase their pulling power and their all important revenue streams in ...

Best football boots for wide feet in 2025 from Adidas, Nike and more - A good-fitting shoe is the first step to the Golden ...

Travis Hunter stuns trainer Greg Sholars by casually breezing through an Olympic-level workout that leaves elite sprinters ...

The Georgia High School Association legalized name, image, likeness (NIL) deals for high school athletes in October 2024, but those contracts remain scarce and rarely lead to big money, the GHSA’s ...

Adidas said it had "superior replacements" when a viral video showed a Nike Kobe sneaker falling apart on a basketball court.

In a celebration of heritage and history, Ajax and adidas have unveiled the 125th-anniversary edition of one of football’s most iconic kits. A design that pays homage to the club’s roots, the special ...

Adidas have unveiled the Mexico national team kit for 2025 and it is a beauty. Celebrating the country’s rich cinema heritage ...

Launched in 2018, Coaching for Life combines Save the Children’s child protection expertise and Arsenal in the Community’s ...

While many fans have complained that in recent years, Adidas, the brand dressing the national team since 2007, has sidelined ...