Normally a roadmap is designed to show you how to get from where you are to where you want to be. Chip stock Intel (INTC) is finding out how ...

According to Pearce, Mazda decided to change its logo after 28 years to create a look more friendly to the smartphone era.

The British carmaker decided to join other brands that thought they should stand for more than good products, but that can prove to be a disaster for it.

Explore the fascinating stories behind 11 iconic vintage car logos. Learn how design, history, and identity shaped these ...

A closer inspection of the new Mazda logo reveals why it was so well received, with a simple yet striking black outline ...

JACKSONVILLE – This is the Jaguars' 2025 head coach search tracker. The Jaguars on Monday, January 6, dismissed Doug Pederson, the team's head coach from 2022-2024, with Owner Shad Khan saying later ...

Many of the complaints were levelled at the new Jaguar logo, with Jaguar’s design team criticising the “playful” looks that don’t speak to the Concept 00’s bold physical presence.

Signed by as many as 30 members of the design team, the letter criticized the new logo’s design and the decision to rely on external input for a project so closely tied to Jaguar’s identity.

Not yet available for streaming. Growing up in the Amazon rainforest gave Autumn the rarest of friendships – a lost jaguar cub she discovers named Hope. When a tragic event forces Autumn to ...

The letter also critiques the new logo and graphic identity as disconnected from Jaguar’s core narrative of “modern luxury” and lacking the coherence expected from a brand steeped in history ...

Jaguar’s late 2024 rebranding project generated a heap of publicity, most of it negative, for the automaker. But a new report says the new logos and badges also proved highly contentious among ...