Part of what's helping drive PayPal's modest user growth is marketing, an area in which the company has committed to spending more money. Q4 sales and marketing expense was up more than 34%, and it ...

The skincare brand is attempting to reconnect with its core audience through a tie-up with comedian Iliza Shlesinger for a ...

Marathon Petroleum saw revenue and earnings fall year over year in Q4, leading to a significant profit decline.

In 2025, the social media landscape is set to undergo significant changes as platforms adapt to evolving user preferences, ...

Some of them have full-time careers based on TikTok, while companies also use it for marketing. Whether it goes dark immediately or keeps working but degrades over time will affect how creators ...

Australian model Bianca Censori set tongues wagging on Sunday (2 Feb) by turning up to the ceremony in a skin-coloured mesh ...

An SA teacher's viral TikTok dance with her students shows how she transforms Monday blues into joyful reunions, earning ...

While brands have traditionally relied on focus groups to launch products, a method that can be expensive and time-consuming, ...

To equip marketers with deep insights into TikTok's community’s evolving wants and needs, the platform issued its annual trend forecast - What's Next 2025 Trend Report. It shows that in 2025, the TikT ...

The president said the fund could be used to help keep TikTok operating. The asset manager says the move at 87 funds will save investors $350 million this year.

The Australian Influencer Marketing Council (AiMCO) has today announced that award-winning Australian content creators Taz ...

The shift in media consumption is in full swing with 93% of South Africans moving to digital media and with an 87% prediction ...