Creative arm UltraSuperNew cleverly uses the Japanese concept of honne (inner feelings) versus tatemae (outward appearance) ...

With uncertainty looming over Chinese outbound brands that face steep tariffs in the US, Campaign asks brand experts how ...

Jeswani, who is also CEO of Ogilvy Singapore and Malaysia, will take on additional duties as ASEAN CEO, a newly created role ...

X has broadened its legal battle with advertisers over an alleged ad boycott, adding new brands to a list that already ...

Full Colour Media is underpinned by a body of custom research conducted with more than 10,000 brands and with 5 million data points, culminating in a ‘Brand Patterns’ proprietary model designed to ...

An intervention by a computer repairman drove Jereek Espiritu away from a career flying helicopters to a world of creative ...

Full Colour Media is underpinned by a body of custom research conducted with more than 10,000 brands and with 5 million data points, culminating in a ‘Brand Patterns’ proprietary model designed to ...

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Ad Nut may be a hyperactive squirrel, but even this nut-hoarding dynamo understands the joy of doing absolutely nothing.

DeepSeek has dominated headlines and the discussions over AI for the past week. But what impact will it have on marketing?

The start to 2025 has left many of us—like characters in a popular meme featuring Tintin and Captain Haddock—struggling to believe it is only January. Between geopolitical rollercoaster rides, social ...