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Exchange 4 Media
43 分钟
The mathematics of AI: Gemini driving up ed institutes’ digital marketing cost by 50%?
Appearing on the first page of Google search results is no longer sufficient—institutions now need to optimize for AI-driven ...
Exchange 4 Media
43 分钟
Coldplay: How brands hit the right note
Brands like Maybelline New York, Absolut Mixers, Ballentine Soda, Chivas Luxe Perfumes, Oreo Pokémon Pikachu Edition Yellow ...
Exchange 4 Media
1 小时
DPDP Act: Time for Indian cos to catch up?
Industry experts note that while smaller, homegrown tech providers might show agility in adapting to local rules, compliance ...
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1 小时
Comscore CTV India survey yet to kick off; broadcaster response tepid
The CTV survey was supposed to be launched in September 2024 but only four TV channels have committed so far. Primary hurdle ...
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1 天
NDTV reports 34% revenue growth in Q3 FY25
NDTV has announced its results for the third quarter of the fiscal year 2024-2025. The company delivered an impressive 34% ...
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1 天
Shiv Khera launches 'Live While You’re Alive'; Minister Jaishankar highlights India’s 3Cs
Renowned motivational speaker and author Shiv Khera unveiled his highly anticipated book, Live While You’re Alive, at a grand ...
Exchange 4 Media
1 天
Effies is not a celebration of effectiveness but a celebration of noise: Partha Sinha
Partha Sinha, President and Chief Brand Officer at BCCL on the vibrant and dynamic nature of the Effie India Awards 2024 ...
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1 天
Effie India Awards 2024 are bigger, more competitive than ever: Rana Barua
India and Group CEO of Havas India, South East & North Asia (Japan & South Korea), Havas Group - India, opened the 24th ...
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1 天
Say goodbye to predictable PINs with Axis Bank’s Devanagari PIN
Axis Bank introduces a revolutionary way to secure your accounts using the hidden numbers within Devanagari script ...
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1 天
Deccan Herald celebrates Changemakers 2025: Honouring heroes shaping Karnataka's future
The event celebrated 15 remarkable individuals who are making a significant and lasting impact on society through their work ...
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1 天
It's a special treat: Ogilvy’s Harshad Rajadhyaksha and Kainaz Karmakar on Effies win
Harshad Rajadhyaksha and Kainaz Karmakar, CCOs, Ogilvy India, expressed excitement and delight on Ogilvy’s win at the Effie ...
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1 天
Winning a Grand Effie is always one of the most rewarding feelings: Rajdeepak Das
Rajdeepak Das, CCO Publicis Groupe South Asia and Chairman - Leo South Asia, shared the excitement on the wins with e4m ...
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