Many companies are rebranding their strategies rather than abandoning them. Here's how marketers can continue reaching ...

Successful TV viewership and high ratings of TV shows are not dependent on the political leaning of a show or its performers ...

Kelly Metz joins as Chief Investment Officer, a role she held at OMD and Anthony Dario signs on to the new role of executive ...

TikTok is losing credibility as a go-to for brand investments, with its CPMs dropping 80% year-over-year. In contrast, ...

Gun violence in schools is escalating. There were more than 320 incidents when a gun was brandished or fired on school ...

"Concerns have been raised with the FCC that YouTube TV discriminates against faith-based programming," Carr said Friday in a ...

Utah on Wednesday became the first state in the country to pass a Meta-backed bill that would require app stores to seek ...

Unlike competitors, Costco is using retail media and personalization not just for ad revenue, but to strengthen member ...

The girl’s story is set to the tune, “Best of Friends,” as sung by Pearl Bailey in the classic Disney film “The Fox & The ...

Singer Michael Trotter Jr of The War and Treaty, chef Franklin Becker of “Top Chef Masters,” and a beauty salon owner ...

Gannett has prepaid $57.5 million in debt with the proceeds of the sale of the Austin American-Statesman to Hearst last month ...

With a prancing Parker Posey and new "White Lotus" collection, Gap hopes to find its way back to the zeitgeist.