纽约--2025年1月22日 -- 媒体评级委员会 （MRC）已完成了对尼尔森创新的 " 大数据+面板 "全国电视测量的认证程序，此前，该委员会还对尼尔森整合 第一方直播流媒体 数据的做法进行了认证，并对尼尔森传统的面板测量进行了重新认证。尼尔森是首家获得认证的 "大数据+面板 "全国电视观众测量提供商。

Streaming accounts for 41.6% of time spent watching TV in November, with The Roku Channel, Prime Video and YouTube each ...

NEW YORK – January 21, 2025 – An estimated 24.6 million viewers tuned in on Monday, January 20, 2025 to watch the inauguration of Donald J. Trump as 47th president of the United States, according to ...

December is the perfect month for spending time together in front of the TV, with the winter weather and festive period ...

The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s innovative Big Data + Panel National TV measurement, after recently accrediting Nielsen’s integration of first ...

Nielsen jest światowym liderem w dziedzinie pomiarów oglądalności, danych i analiz. Dzięki naszemu zrozumieniu ludzi i ich zachowań we wszystkich kanałach i platformach, zapewniamy naszym klientom ...

During December, audiences in Mexico increased their streaming usage by 0.7 points compared to the previous month, accounting for 22.3% of TV viewing.

Nielsen è il primo fornitore accreditato di misurazione dell'audience televisiva nazionale per Big Data + Panel Nielsen sostiene i Big Data + Panel come moneta di scambio per gli Upfront del 2025 La m ...

Nielsen est le premier fournisseur accrédité de mesures d'audience TV nationale pour Big Data + Panel Nielsen adopte le Big Data + Panel comme monnaie d'échange pour l'Upfront 2025 Les mesures Big Dat ...

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Worldwide retail media ad spending is projected to increase by nearly $100 billion between 2020 and 2025. Its 21.8% predicted rise this year will outpace growth rates in nearly all other forms of ad ...